American Icons: Chevrolet & Baseball


Well into its 5th year, Chevrolet once again pitches in to help foster the hopes and dreams of kids who one day want to play in Major League Baseball. The Chevy Youth Baseball program is “a grassroots initiative that establishes a positive relationship between local dealers and the communities they serve.

Chevy Dealers sponsor their local youth baseball leagues as a part of Chevrolet’s nation-wide commitment to support youth sports, one community at a time.”

The program this year provided assistance to youth leagues in 28 states, with Chevrolet dealers contributing over $4 million to benefit nearly 40,000 teams and 600,000 players. .

Chevrolet, along with 1,000 of its dealerships, has expanded its support of youth baseball players in communities across the country through the Chevy Youth Baseball program. And over the past 5 years, dealers have helped raise more than $11 million.

Youth baseball leagues who participate in the program receive equipment and monetary donations, fundraisers to support their teams, MLB game tickets and the chance to participate in exclusive instructional clinics, all courtesy of Chevrolet dealers.

This year, Chevrolet partnered with Major League Baseball® , MLB Advanced Media  and The Scotts Company, the Official Lawn Care Company of MLB, to makeover five youth baseball fields throughout the U.S. in a campaign called ‘Building Diamonds and Dreams”.  Local communities entered for a chance to win the field makeover.  The following five winners were drawn from the entries submitted:

·         City of Mebane, N.C.
·         Pflugerville Little League, Pflugerville, Texas
·         Brownsburg Little League/Brownsburg Parks Department, Brownsburg, Ind.
·         Lakeside Little League, Granite Bay, Calf.
·         Weymouth Township, Mays Landing, N.J.

The five finalists who won the field makeover were also entered for a chance to win either a new Chevrolet Malibu, Traverse, Equinox or Silverado. The winner, who is from New Jersey, chose a new Traverse.

This year, Jack Maxton Chevrolet will be participating in a similar Chevrolet sponsored program called “Chevy Youth Soccer“.  The sponsored league, Olentangy Youth Athletic Association, will receive 10 equipment kits consisting of uniforms, t-shirts, cones, soccer balls,  and equipment bags. A presentation check of $500 will be awarded sometime at the end of September (we will keep you posted).  Then the league will get busy selling it’s fundraiser tickets, with the hope of raising $10,000 for the league. The grand prize for these tickets include, just as with the baseball program, a choice of a new car (Malibu or Equinox). The drawing will be held November 30, 2010. In addition to the main fundraiser, some of the kids in the soccer program will have an opportunity to participate in a special soccer clinic.

Join Jack Maxton’s & OYAA on their Facebook group page at, http://www.facebook.com/#!/group.php?gid=101297099933599&ref=mf to follow along with the program and it’s associated contests.

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